Off-boarding: Your Brand Depends on it. So Why Aren’t More Companies Making it a Priority?
By Lorey Zlotnick, Founder + Chief Brand Officer, Zequity Marketing The departure phase, otherwise known as “off-boarding” of employee...
Chief Brand Architect, Lorey Zlotnick "In-Brief"
The Principal Post has created a new platform presenting the "human side" of the people they feature. Featured as part of the cohort of...
RevThink Podcast with Lorey Zlotnick, CMO Zequity Marketing
http://www.revthink.com/lorey-zlotnick-podcast/
Watch Your Brand Mouth: Is Your Verbal Brand Behaving?
The development of a company's visual icons are usually one the first elements that come to mind when thinking about brand identity....
Zequity Marketing top Brand Executive Lorey Zlotnick Participates in PromaxBDA Brand Executive Round
Lorey Zlotnick, CMO & Brand Architect shared brand and client side insight in RevThink's first annual PromaxBDA Roundtable Podcast with...
Top 5 Essential Assets Production Companies Need to Provide to Marketing Departments.
It's not good enough to just create great content or entertainment; you need to be able to articulate your creative vision. Generally...
Stop Blaming Your Agency; It May Be You.
For an agency to provide effective creative solutions, it is essential for the client to provide strategic insight into the project, and you